Quick N’ Dirty Web Video Marketing

Are you a web video marketing old school perfectionist? You like to do web video technical things the long way and retain complete control over the process?

Or are you more for the ‘Quick N’ Dirty’ approach? Loose some control over the nuts and bolts of the process but get the outcome you want in a fraction of the time?

Sometimes it’s just a really great feeling to find a new, fantastic, time saving web video shortcut, for jobs that have traditionally eaten up time.

I recently came accross a web video product that fits into the ‘Quick N’ Dirty’ category and its a breath of fresh air. I am using it right now in my business and it’s superb.

 

Web Video Marketing Challenges

Up until now Web video marketing has had a lot of technical challenges.  Maybe you have experienced some of them? Here are some examples.

1. hotspots/redirects in Camtasia/ other programs not working as expected

2. pop-up windows being blocked

3. trying to put a ‘Pay Pal’ or ‘Buy Now’ button directly into your video

4. putting an opt-in form right in your actual video – so viewers don’t have to ‘click a link below’

5. getting a video to redirect to another page when it finishes (maybe an opt in page, an affiliate sales page or a sales letter)

6. trying to find the ability to lock your videos, so that only members can see them

7. being able to easily publish your video on any website

Current Solutions Are Hard Work!

There have been ways to work around some of these Web video problems. They have however not been for the technically challenged!

Unless you know your way around coding, video players, embed codes and  flashvars, the chances are you were totally stumped by the challenges?

The Potential On Offer

So why am I so excited about this product?  In a nutshell it has completely revolutionised the way I am using web video on my websites.

At the time of writing I have just bought this product and have owned it for three days.  I am already successfully using it to do things with web video, that last week, would not have been possible or would have taken an age to complete.

So why is this so exciting to me?  All the problems I mentioned above have been dealt with.  I also own one super piece of software.

I have been looking for a way to cut out 90% of the problems that I was having with video marketing and this is the ideal solution. It’s like food from the gods!

 

Send Viewers To Any Web Site

I can automatically and instantly send my Web video viewers to any website, sales page, affiliate promotion or shopping cart as soon as my video stops playing.

The great thing is that this is done automatically and my tests so far show that it works exceptionally well.

What does that mean in real terms?  It makes the buying and lead generating process easier and the user experience so much more natural and enjoyable.

Selling and buying actions are happening more in ‘real time’ at the direct point I want them to happen. No asking viewers to take further steps.

 

Embed ‘Calls To Action’ With In Web Video

It gives me the ability to embed ‘directly into my video’ an actionable buy  now button or pay pal button. The viewers sees it immediately, right while watching my video and can buy directly from clicking the button in my video.

 

Build Opt- In Forms Into Video

It also gives me the ability to incorporate my opt-in form right into the video so I can build my list and capture e-mail addresses and new business leads.

 

Protect  & Secure WebVideo

I can now protect and secure my web videos for viewing by members only if I choose.

 

Easily Publish To Any Web Site

I like the ability it gives me to very easily publish my videos on any website. There is no messing around linking to the correct file to get the web video to play.

 

Use Amazon S3 Servers For Delivery

One of the biggest advantages is that it allows me to take full benefit of the servers at Amazon on S3 to host my videos.

This is remarkably inexpensive but it overcomes one of the major problems with video to date.

Bannish Web Video That Freezes While Playing

Most average web site owners  are usually stuck with poor quality hosting because of the cost.

Viewers often experience video that freezes or is intermittent and that causes a lot of viewer frustration.

This problem is negated at a stroke by giving me the ability to deliver video like the major players but without the cost.

I have also found it is very easy to get my video uploaded to the Amazon S3 servers.

Psychological Buying Triggers

In essence this product wraps up a bundle of great psychological buying triggers and really brings web video marketing into its prime.

Most marketers and business owners are well aware of the benefits and advantages of capturing prospects right at the very moment they are most likely to take action.

Add the fact that the number of steps involved in the process of asking your prospect to act is substantially reduced and the power of this solution really begins to shine through.

 

I can truly say that I have been incredibily impressed with the potential I have seen so far.

 

Goodbye To Web Video Technical Hurdles

When I first began using web video, I spent hours overcoming a multitude of technical hurdles that can now be overcome in mere minutes. It’s a fantastic time saver. In addition this solution provides a great way for me to share my videos.

This ‘ease of sharing’ brings alive the possibility of my message being passed around and viral possibilites become much more likely. I can allow viewers to share, embed or download, right from my video.

 

The Biggest Advantage- Web Video As A Selling Tool

The biggest advantage as far as I’m concerned, is how this transforms web video as a selling tool.

Up until now, video did not quite have the full blown ability to really make the viewer take action, right there and then. It was good, but nor perfect. This takes a massive step forward.

 

There was generally always an extra step involved after a viewer watched a video. This in my opinion decreased the conversion rate of video as a sales tool. This has now been fixed and I expect my videos to really erupt as prime lead generating and sales tools.

 

Monitor & Track Web Video Views & Sales

An added bonus is the ability to monitor and track my video statistics.  This can include the number of views and I can even track sales made directly from my videos.

 

How Could I Say No?

With a 60 day guarantee, this really is a Rolls-Royce item in the Web video marketing tool box.

What surprised me the most was the price.

It has all the ‘quality’ but not the expensive price tag I expected for such fantastic functionality.

It’s such a highly capable tool. It overcomes so many problems and challenges.

I would certainly have paid double the price that I actually paid for it. It’s not often that I admit to something being that good!

 

Serious Web Video  Marketing

Anyway, if you would like to find out more,you can do so here.

I don’t know if you are serious about using web video marketing in your business?

If you are, make sure you give this some more detailed and serious attention right now.

 

I believe there was talk of an imminent price increase and that would not surprise me, given the remarkable quality of what’s on offer.

I don’t know if its true or not but as I said, I would happily have paid double what I did pay, just to get hold of it as a solution.

The marketing advantages that it provides for me really are top of the range.

 

How To Find Out More

If you have already joined my membership pages, then use the same password I sent you in your email to access the further details page. Go Here.

 

If your not a member yet – please obtain your password here and get instant access and more information on this ‘Rolls Royce’ web video marketing tool.

 

Stephen

Web Video How To

Does Web Video Promotion Work?

How Do You Get Your Web Video Ranking Well In The Search Engines?

Have you ever wondered about web video promotion and how some web videos seem to travel right across a specific niche or sometimes even right across the internet?

You will look at the main keywords for the niche and certain video’s are right across the search engines for most of the major keywords in that niche?

Generally this is by design, rather than by accident.

A lot of people make video for the internet, put it on You Tube and that’s it. There is no further promotion or optimization of the video.  There is no plan to acquire web video search engine ranking.

So Is Web Video A Great Promotional Tool?

Is web video the great promotional tool that lots of people say it is? Video on the web has certainly taken off over the last two years. One of the main advantages is that it delivers content in a way users like to receive it.

Web Video is a way to quickly get a message across and it appeals to more of the senses than plain text. It’s more engaging as a medium to communicate with.

Web Video Marketing

The answer to web video’s promotional advantages over other content is down to the strategy employed in making and using web video. Web video marketing means having a plan.

Like any other content, web video will need to be of interest to a specific viewer.  Web video advertising needs to make an impact.  It should aim to be educational, enlightening or entertaining in a way the viewer finds appealing.

Some basic but very ‘real experience’ videos do really well in terms of their appeal because they are ‘real life’ and don’t seem promotional. They don’t appear as sales videos.

Promotional And Educational Web Video

Yet promotional video  or sales video that is also ‘educational’, that shows people how to solve a specific problem, can also be very effective.

Basic Criteria

The video itself still needs to meet some basic criteria in order to be effective. The subject it covers obviously needs to be something that people are interested in or will be interested in, if the video can do a good job of grabbing their interest.

Making video that grab’s a viewers attention is sometimes more difficult than it first seems. Like any other media, if you don’t grab the viewer’s attention within a very short space of time they will simply click off.

Competition From Other Media

People are faced with strong competition from other media for their attention, so the video needs to stand out, grab attention and retain it. A good title and even an interesting start frame will help to draw viewers to a video.

Web Video Search Engine Ranking

It’s also a good idea to optimize the video to gain maximum promotional advantage from it. That means targeting the keywords and phrases the video is aimed at.

Strategy For Your Video

The other consideration is the strategy that’s used with the web video and this depends where the video is intended to be used.

If it’s a lead generating video, the objective of which is as a promotional lead generator, then 30 seconds may be enough to get the viewer to take action. A ‘Mini Web Video’

If the video is aimed at explaining a service or product then it will probably need to be longer and may be better suited for your web site visitors.

Two Stage Strategy

Using a two stage video strategy can work well. First to get attention and get a viewer to your web site, then a more in depth and informative video to give more information to a viewer with a confirmed interest in your subject matter.

The Secret To Extensive Web Video Promotion

There is a secret to acquiring extensive web video distribution and promotion and acquiring good search engine rankings.

Making a video for your business is only half the story. Ensuring it’s properly promoted across a wide range of sites is vital.

The broader the reach of your video, the more targeted visitors will be attracted to your site.

If you have any interest in web video either for your own business or to produce on behalf of other businesses, getting more information on making your video promotionally effective is a good next step.

Any promotional campaign you have in mind for your web video will need to include search engine optimization and marketing.

Social media marketing should also be included. It’s becoming ever more effective as a way to promote your content.

How Much Time Will Effective Promotion Take?

It always turns out that time will be a factor in any successful promotional efforts.

Uploading video to relevant video sites can become a massive drain on your time, so anything that can reduce the time taken on the mundane tasks will leave you more time to focus on the things that matter.

Popular Video Sharing Web Sites

YouTube has to be number one. Also consider MetaCafe, Google Video, and Yahoo Video as a minimum number of places to submit your web video.

Video can without doubt work well as a promotional strategy. Getting it right simply needs good planning and the right tools for the job.

If you have had success promoting your video on the internet, then I would love to hear about it.